WebVitality Blog

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From What’s Happening to What Works.

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A business professional is shown selecting virtual gears in the foreground of the image, suggesting an automated workflow.

The SMB Marketing Stack Is Broken: Automation Fills the Gaps

Let's be honest. Most small to medium businesses are juggling too many tools that don't talk to each other. You've got one platform for email,...
A business professional sitting at a desk with a cup of coffee is looking at a colorful graph on a laptop.

What Google’s Latest Algorithm Update Means for Your Website

If you woke up recently to find your website traffic had taken a nosedive, you're not alone. Google just rolled out another algorithm update, and...
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How to Create Engaging Social Media Content…That Actually Works

You post regularly. You use hashtags. You even add photos. But the likes never come, the comments are silent, and your phone stays quiet. Here's...
A person is holding a laptop computer while virtual images of graphs and AI technology are floating in the foreground.

Why You Shouldn’t Rely on ChatGPT, Claude, or Gemini for Your Marketing Content… Right Out of the Box

Everyone's using AI for marketing now. It's fast, accessible, and can sound surprisingly polished. But there's a hidden cost that many California (and nationwide) service...
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2026 Digital Marketing Trends: What SMBs Need to Know

If 2025 taught us anything, it's that small businesses can't sit still. 2026 is shaping up to be a year driven by rapid and widespread...
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ADA Compliance in Web Design: A Smart Move for Business and SEO

Your website isn't just a digital storefront. It's often the first interaction potential customers have with your business. But if your site isn't accessible to...
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Anonymous Google Reviews Are Back! Risk or Opportunity for Local SEO?

Google just flipped the script on business reviews. Anonymous reviews are now rolling out across Google Business Profiles, meaning your customers can leave feedback without...
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Benefits of Local SEO for Brick-and-Mortar Stores

Physical retail stores face unique challenges that online-only businesses never encounter. You need foot traffic, not just website visits. You compete against businesses within miles,...
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All Day, Every Day: Is Round-the-Clock Advertising Right for You?

Your business never sleeps, but should your advertising? With consumers browsing, researching, and purchasing at all hours, the appeal of 24/7 advertising campaigns seems obvious....